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7 Ways to Make Your Perfume Last All Day

Dec 30, 2023

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The beauty of perfume is that everyone can find a scent that matches their personality and preferences. It can represent a little about who you are and leave an impression wherever you go. Whether you prefer sweet perfumes, earthy scents, or something a little muskier, there is a perfume that suits everyone. No matter what you choose to make your "signature scent," everyone can find something they love. But once you find your favorite perfume, how do you make it last all day?

Between running errands, going out on the town, or going on a first date, the busyness of everyday life can leave little time for a perfume retouch. Fortunately, several perfume hacks can help you maintain your lovely scent from when you leave your house to when you make it home at the end of the day. Keep reading below for seven simple ways to make your perfume last all day.

First thing's first, the kind of perfume you buy matters. There are certain kinds of scents that last longer than others. Therefore, if you want your scent to linger throughout the day, you’ll want to make sure you buy the best options. So, what's the best perfume for long-lasting wear? The strength and concentration of your perfume will determine how long it lasts. The more concentrated options will cost more but last longer. It's also a good idea to look for perfumes with a long shelf life. Scents with prominent base notes will have a longer shelf life. Considering the strength and shelf-life is a great place to start when trying to make your perfume last all day long.

From sweet perfumes to woodsy body sprays, one way to make your go-to scent last longer is by applying it right after your morning shower. Apply it to your freshly clean, dry skin for the best results. This is because your skin will be fresh and prepped for the scent's formula, providing a good base for the product.

Prep your skin even further by moisturizing before applying your perfume. Lathering on an unscented lotion will help to better lock in the scent, so you won't have to worry about reapplying or losing your favorite scene throughout the day. It's a simple task you can incorporate into your daily morning routine.

A great trick to make your perfume last longer is to apply it to your pulse points. Fragrances typically react to heat. Therefore, applying it to your pulse points can release the scent throughout the day. For instance, you might try spraying your favorite scent onto the nap of your neck, on your wrists, on the insides of your elbows, or on the back of your knees. You’ll be smelling delicious from head to toe!

Contrary to what you might think, you should not rub the scent into your skin if you want it to last for a long time. For instance, rubbing your wrists together after spraying on your perfume may actually tarnish how long the perfume can last. This is because rubbing your wrists together can break down the chemicals in the formula and cause the top notes to break down faster than usual. So, spray your perfume onto your skin and let it sit and sink in on its own. If you are unable to spray your fragrance, very gently dab it onto your skin instead of rubbing it in.

One way to keep your scent strong throughout the day is by lining your clothing with your perfume. Give your outfit of the day a few spritzes to ensure a lovely lingering smell before you head out the door. You can also prep your entire wardrobe in advance by lining your drawers with tissue paper that you have sprayed with your perfume. This gives the scent time to fuse into the fabric of your clothing pieces.

Considering that the chemicals in perfume react to heat, you will want to save the scent by keeping it somewhere cool and dark. Fragrances can break down when they are sitting in fluctuating temperatures or humidity, such as when you are taking a shower. Therefore, instead of putting perfumes on display on your bathroom counter or in the medicine cabinet, you may want to keep your scents in a designated drawer in your bedroom. This simple, yet effective switch can help make your perfume last all day long.

Follow these simple steps above, and you’ll be smelling your best from morning until nighttime! From buying the right scents to storing them in the correct locations, you can be sure that your favorite sweet perfumes and unique fragrances will last the whole day.

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Three cheers to summer! It means Rosé season is here!

Pernod Ricard USA has announced the launch of Sainte Marguerite en Provence rosé wines in the US market, offering free spirited rosé lovers an avant-garde approach to Provence rosé this summer. We hear that to celebrate there will be a soiree tomorrow where at the private stylish affair glasses will be raised in grand style.

In 1977, Brigitte and Jean-Pierre Fayard discovered Sainte Marguerite in La Londe-les-Maures, Provence, and immediately fell in love with it. They purchased seven hectares of vines and restored the "mas" (traditional farmhouse) surrounded by palm trees, now the symbols of their vineyard. These two self-taught, visionary, determined entrepreneurs identified the potential of Provence rosé wines – well before its rise to popularity in the early 2000s – and have actively contributed to their reputation by adhering to uncompromising quality standards.

Sainte Marguerite en Provence joined Pernod Ricard's portfolio of premium wines and spirits in late 2022 and makes its debut in the US market ahead of National Rosé Day on June 10. Sainte Marguerite en Provence is characterized by a family history based on passion, high standards and a vision for the wines of Provence. Sainte Marguerite en Provence has two signature rosé wines – Symphonie and Fantastique – beloved for their finesse and elegance.

The Sainte Marguerite en Provence vineyard is a unique site of around 200 hectares, consisting of 11 plots spread over 22 kilometers, situated in one of the best Côtes-de-Provence AOC terroirs. This diversity of terroirs – including the famous La Londe, facing the Iles d’Or – offers a complete aromatic palette for blending Sainte Marguerite wines. This remarkable vineyard has been crafted patiently, over time, to suit the quality of the terroirs and the selection of grape varieties. Château Sainte Marguerite is also striking in appearance, with modern infrastructure of cement and glass alongside impressive walls of pink and orange, complementing the extraordinary taste and quality of its creations.

Out of the 17 grape varieties present in Provence, Sainte Marguerite en Provence has chosen three to blend its rosés. Grenache is its signature varietal, while Cinsault and Rolle have been selected for their complementary qualities. Grenache brings uniform elegance and fruity aromatic intensity. Cinsault expresses itself finely and delicately. Rolle (or Vermentino in Italian) completes the aromatic structure of subtle fruitiness. Planted according to the soil types and plot orientations, these three varietals form the style that differentiates Sainte Marguerite en Provence wines, which are popular for their elegance and finesse.

"Our top priorities at the vineyard are respect for the environment, our customers and our staff. This echoes the standards that guide us in everything we do. We gained knowledge of the different terroirs while building up the vineyard. Over 46 years, we’ve learned how to understand them in order to express their best qualities," Olivier Fayard, Sainte Marguerite en Provence CEO and Winemaker, said. "We could have created traditional rosé wines, but we decided to go against the grain. This is all part of the heritage and positioning of Sainte Marguerite. The hallmark of a great wine producer is to know how to think outside the box and continually evolve."

Symphonie Rosé: The Symphonie cuvée exemplifies an established savior-faire. It offers a harmonious composition distinguished by finesse, fresh notes and a generous aromatic profile, making this rosé a perfect introduction to the House style. Symphonie is a delicate shimmering pink color with a light, airy nose of citrus and white peach aromas.

Fantastique Rosé: Fantastique Rosé is the only organic Cru Classé in Côtes de Provence. This certified organic and vegan fine rosé wine is balanced, structured and precise. Fantastique Rosé is blended from Grenache, Cinsault and Vermentino grapes from the best parcels of the Château Sainte Marguerite vineyard. Tasting notes include peach, pear, citrus, floral notes and other exotic flavors.

Sainte Marguerite rosé wines do not conform to a moment, a place, or even a season. They can be enjoyed as an aperitif or with dinner in a gourmet restaurant. They go well with the flavors of Southern European cuisine as well as more exotic inspirations. Learn more at smpwines.com or following @saintemargueriteenprovence on Instagram.

Happy Summer!

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There's a cool, sophisticated, yet casual vibe restaurant getting a lot of attention in Chelsea these days at the newly renovated Temerario, the ground-breaking Mexican hotspot in Chelsea, boasting one of NYC's more serious Mexican menus. The kitchen is helmed by Chef Eduardo Santos who has worked in Michelin starred restaurants.

I sat down with owner Jorge Guzman, a successful restaurateur who started in NYC with Ofrenda Cocina Mexicana, in New York's West Village. In 2014 he opened the contemporary Mexican restaurant The Black Ant in the East Village. In 2017, he opened Lamano, a Spanish wine bar next to Temerario. In 2018, came Lamano West Village.

What is the idea behind this concept? What inspired you to put together Temerario?

The Temerario name means fearless. It's like a daredevil, daring you to do something different. The concept…we went modern, industrial…we wanted to get this Meatpacking District vibe. Making it fit into a fun Mexican restaurant.

What can I expect here that I would not find in any other Mexican restaurant in America?

We try to mix traditional Mexican with a touch of New York and a twist of modernity. Usually you don't see a lot of Mexican restaurants with the look that we have. Industrial with green ceiling so at nighttime you get this really nice nightlife vibe. You see metal plates on the wall, neon signs, beautiful bar, dark tables. We have a great Happy Hour. Outdoor seating on both the 8th Avenue and 20th Street sides of the restaurant. We have Lunch, Dinner and Brunch. Brunch is from 11am to 3:30pm with bottomless mimosas. We do Happy Hour from 4 til 7pm every day. Dinner til 11.

What is the inspiration behind the menu? What do you enjoy most about your cooking?

We don't do regional Mexican cooking. We do all over the country. The concept is more similar to a Mexico City restaurant, since they utilize all the regions in their cooking. Different flavors from different regions. What we really focus on here is the presentation, even if the dishes are a little traditional, they will look very modern in look. Less ingredients, but more techniques.

Do you serve tableside guacamole? What makes your guacamole different from other Mexican restaurants?

The guacamole comes to the table already made. It is made with avocado, onion, cilantro, serrano, pickled jalapeño. It is served with the whole tostados and not chips. We don't buy any sauce or tortillas. All the tortillas, masas, moles and salsas are made in-house for maximum freshness and flavor.

What is the most popular dish in the restaurant?

Carnitas Tacos (made with Pork confit, mango-habanero salsa, chicharrón, pickled onion).

What is appealing about your bar?

As you can see, our bar looks very much like a nightlife cocktail bar, with smoked mirror in the back, neon lights. At nighttime it looks very intimate, cozy, sexy. Very artisanal cocktails. We try to use small batches, brands. The bar program is made by a Michelin star bar manager, earned at Claro in Brooklyn. Our bar program is elevated from other Mexican restaurants.

What changes have you seen in Chelsea since you opened the restaurant?

The area is getting better. It has better nightlife. Famous chefs are coming in. It's getting to be like the West Village. You have the High Line just a few blocks away at 14th & 8th and also 16th & 8th.

What is your favorite dish and why?

One of my favorites is the Aguachile Negro(Sea bass, charred aguachile, jícama, cucumber). It's like a Mexican ceviche. A little more spicy. It's very good for the summer, very refreshing. The others are the tacos, very popular here.

What demographic do you attract?

More adult than some of my other restaurants. We get a lot of people from Google and Twitter since their headquarters are nearby.

Anything else you would like to add?

We plan to have Latin nights with DJ's every Friday. We do pop-up events every two months which are one night dinners with famous chefs from Latin America.

Other favorites include: Quesadillas with corn tortilla, queso oaxaca, salsa martajada; Flautas – Chicken tinga, salsa tatemada, cabbage, crema, queso fresco; Ensalada De Tomato – Dried chili vinaigrette, epazote requesón, baby gem lettuce;. Taco lovers will be ecstatic with a choice of: Tacos De Pescado – Masa tempura, coleslaw, salsa tatemada, jalapeño cream; Tacos Al Pastor – Roasted chicken pastor, guacachile, pineapple, pickled onion; Tacos Carne Asada – steak, avocado, salsa martajada, caramelized onions; Tacos De Hongos – Portobello mushrooms, salsa pasilla, red cabbage. Main dishes are highlighted by: Pescado Zaradeado – Red snapper, mole amarillito, mexican rice, tortillas; Enchiladas Verdes – Corn tortilla, braised chicken, roasted tomatillo salsa, crema, queso fresco; Enmoladas – Mole negro oaxaqueño, braised chicken, queso fresco, crema, onions; Carne Asada – Sirloin steak, shishito pepper, cauliflower puree, tamarindo demi-glace. The menu is also suitable for vegetarian and vegan diets. Lunch Mon to Fri 12 til 3pm. Dinner Sun to Thurs 4 to 11pm; Fri & Sat 4 til 12am. Happy Hour every day from 4 to 7pm.. Brunch Sat & Sun from 11 to 3:30p. 198 8th Ave at the corner of 20 St., 212-645-2100, www.temerarionyc.com

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COVID takes down another victim. Rosie O’Grady's, located on 7th Avenue and West 52nd Street along with its event space, Manhattan Manor, will shut its doors on July 1st. For over 43 years the steak and seafood restaurant was a favorite of theatre goers. Owner Mike Carty rent of over $3 million per year as a significant burden has made it impossible to sustain business operations. Carty's has also made it clear that he plans to re-open the establishment somewhere else.

Neil Diamond, who was a customer for over two decades, stated "It honestly broke my heart."

SL Green and Carty had been in a rent dispute that went to arbitration. The panel ruled in SL Green's favor, who plans on seeking another tenant for the space.

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For coffee lovers who love to rock, we love the new Keurig partnership with The Rolling Stones. Of course, we all wish we had a summer break like being a kid again, but for the adult who has to report to work duty in the morning we could not think of a more splendid thing!

The limited edition "Start Me Up" iced coffee kit makes the perfect cup of coffee to jump start you day and will have you singing all day long. A special blend made just for this edition has a nutty roast that’ll start you up with electrifying notes of strawberry.

Each of the "Start Me Up" iced coffee kits includes a custom designed K-Iced brewer and tumbler, "Start Me Up" K-Cup Pods designed to be perfect over ice, as well as access to an exclusive Spotify playlist curated by the iconic band to rock out to while you sip.

It will start you up in a way you never knew possible! The kits are available to purchase on Keurig.com.

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The language of flowers is a powerful symbol of expressing emotion. As spring continues, you may be enticed by a colorful tulip delivery at your local florist or market. Behind every bloom is a distinct meaning that can convey serious sentiments and bring joy and solace alike. Here, we will uncover the stories behind six of the most popular spring flowers so you can give your loved ones the perfect gift this season.

Flowers have captivated us throughout the ages with their beauty, vibrant colors, and sweet scent. From ancient mythology to more contemporary literature, the symbolic language of flowers has been associated with expressing emotion, surprise, and joy. But have you ever wondered what each flower is trying to tell us? What secrets lie beneath these delicate blooms? We will explore what flowers mean and how they can help communicate feelings in an eloquent yet intimate way.

SA tulip delivery is a sure way to brighten someone's day. This versatile flower comes in many varieties, including late winter and spring blooms, and is associated with expressing happiness. Pairs perfectly with other early spring blooms such as daffodils and hyacinths for an extra special bouquet!

Brightly lit yellow petals of daffodils signify new beginnings in life. Their fresh color palette speaks to a seasonal rebirth, helping us celebrate all the potential that lies ahead. Perfect for those embarking on new journeys or looking to make fresh starts this spring!

Ranunculus are multicolored blooms that express intense attraction with their delicate layers of ruffled petals. This eye-catching flower draws admiration wherever it goes and is often used at weddings as a sign of passionate love between two people.

Freesias are thought to represent innocence and friendship due to their light fragrance that evokes feelings of purity and warmth when gifted. A fitting bouquet for any occasion where strong bonds are at play: whether between parents, siblings, or friends!

The vibrancy behind hyacinths embodies joyful playfulness like no other flower can – so much so that they were dedicated to Apollo in Greek mythology who represented youthful exuberance! Gift these sprightly blooms to any lover of life who enjoys living every day like it is full of endless possibilities!

Last but not least, peonies come packed with symbolism representing good fortune, compassion, romance, and even bashfulness. It is no wonder these flowers (which can weigh up to 2 pounds!) have been revered since ancient times as symbols of wealth and beauty making them perfect for expressing your heartfelt love this season!

For those looking to explore flowers in greater depth and discover more of their hidden messages, several books offer a wealth of knowledge. From growing flowers to caring for them in vases to learning the language of flowers, these books can provide invaluable insight into the world of blooms. After all, it is always curious to find out more about the meanings behind the lovely bouquets that we give and receive.

The Language Of Flowers by Vanessa Diffenbaugh is a remarkable book that delves into the Victorian traditions associated with different types of flowers. Through poignant stories, readers gain a better understanding of why certain blooms have taken on such powerful meanings over time.

The Flower Expert by Dr. D. G.Hessayon is another great resource for mastering the art of flower care. Covering topics ranging from flower selection and cutting techniques to creating bespoke mixed bouquets, this book offers step-by-step instructions on how best to care for your flowers so they can last longer in your home or garden.

Grow, Harvest, & Arrange Stunning Seasonal Blooms from Floret Farm's Cut Flower Garden is a must-have guide for any aspiring florist or home gardener. This book takes you through the basics of flower gardening and arranging so you can create beautiful bouquets with your home-grown blooms. From seed selection to harvesting techniques, it provides a comprehensive how-to manual on growing stunning seasonal flowers.

Flowers are truly magical gifts that unlock deeper emotional connections through their various meanings. Taking the time to consider which type best reflects what you wish to express helps create meaningful gifts that last much longer than their shelf life. With their amazing semantic and aesthetic value, flowers have everything necessary to offer both the giver and the receiver the pleasure associated with their timeless language this springtime!

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Symphonie Rosé: Fantastique Rosé: